In the Weight Rooms of Paris, There is a Chic
New Fragrance: Sweat
June 21, 2004
by JACK SMITH
...others point out that the increase represents a real accomplishment
in France, where strict labor laws and the tax structure make it
difficult to operate businesses like health clubs, which must stay
open nights and weekends.
Indeed, said Fred Hoffman, a consultant to Reebok who has created
fitness programs in some 45 countries over the last two decades,
"many of the big fitness chains shy away from France. It's
the black sheep of the European fitness industry".